Matthias Schmidt, automobile analyst from Berlin, has already stated in his previous reports that the “victory march” of electric SUVs in Europe will inevitably continue. After a brief downturn in September 2021 – due to increased Tesla Model 3 sales – sales have been rising again significantly since October. By the end of September, e-SUVs and crossovers accounted for 39.8% of all new registrations on the market.
In September alone, 44.1% were in this segment. Almost 5 percentage points less than in the previous month, which can be explained by the fact that Tesla has completed its quarterly sprint and sales in the near-executive segment have increased as a result. We remember that the Model 3 founded the near-executive segment, which currently only includes the Polestar 2 in addition to the Model 3.
Back to the e-SUV, sales of the Tesla Model Y, which is currently still being imported from China, are growing here. By the end of September, 12.900 vehicles registered on the European market. This makes it almost clear that the dominance of SUVs/crossovers will continue in the last quarter, as a further boost from the Model Y is expected at the end of the quarter. Six of the ten best-selling models in the third. Quarter was SUV/Crossovers, led by the Kia Niro.
In the lower middle class, the VW ID.3 accounts for a large part of sales – almost half. The small car segment was on the “loser side” with less than 12.1% sales. Although this was an increase compared to the previous month. However, compared to the previous year, the market share has been halved. Despite the fact that sales are driven by popular models such as Renault ZOE, Peugeot e-208 and Opel Corsa-e. Below we’ve looked at the pure electric vehicles in their respective segments to allow for a comparison.
Period January to September 2021
- Basic – 15.1 percent
- Compact cars – 12.1 percent
- Lower middle class – 15.8 percent
- Near Executive – 14.1 percent
- SUV/Crossover – 39.8 percent
- Luxury class – 1.9 percent
- Commercial vehicle class / minibus – 0.40 percent
- Other – 0.80 percent
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When you’re over 50 and you’ve sat in a so-called SUV, you never want to go down to the height where the dachshunds look you in the eye. (And for those under 50, BEVs are currently still too expensive, even if the ID.3 is classified here in the ‘lower middle class’).
The two classes ‘Lower Middle Class’ and ‘Near Executive’ are completely strange, especially when you then see that a Tesla Model 3 is divided into the NE and a VW ID.3 is classified in the UM class. When I see who is driving a Tesla Model 3 here, they are not near executives, but freaks, far from executives, and the buyers of the VW ID.3 are simply mid-range; below that they can’t afford it.
I would be interested to know when a vehicle is considered an SUV.
If you believe the SUV bashers, the car is very big, with a powerful engine, high consumption and heavy.
If you look at the manufacturers, this also includes a Polo with a silver front apron nailed on, or a small car with a more voluminous rear.
This abbreviation is now absolutely no longer suitable for a meaningful discussion because it is extremely loaded and triggers Pavlovian reflexes.