Electric SUVs consolidate position in the European electric car market

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Electric SUVs consolidate position in the European electric car market-electric

Let’s take a look at the registration figures on the electric car market at the end of October 2020. This shows that Germany is now in the lead for the fourth month in a row, leaving France behind. It should be noted that Germany dominates the market. In total, Germany achieved 252.268 approvals; France is at 131.243 registrations just under half. E-car registrations by segment are similarly dominant.

At the end of October 2020, the registration figures paint a clear picture. The SUV/crossover segment has dominated the European electric car market for the fourth month in a row. Overall, the company achieved a market share of 26.0 percent and was thus able to strengthen its own position once again. This may be due to the fact that there are now more than ten electric SUV models to choose from. At the beginning of 2021 there should already be 15 models. At the end of October it can be said that every fourth registered e-car was either an SUV or a crossover. In the case of e-SUVs, it can be said that the majority of registrations went to premium models such as the Audi e-tron, the Jaguar I-PACE or Mercedes EQC. However, the main sales driver was the Hyundai Kona Electric. This made it to 31.946 registrations by the end of October 2020. The e-tron follows with 26.091 units as the second E-SUV.

In addition to the rather large electric SUVs, another segment in Europe is also growing, or at least staying stable: the small car segment. This includes vehicles such as the Peugeot e208, the Opel Corsa-e or the new Renault ZOE. However, the decline in registrations since August in France in particular has led to the segment falling to a share of 22.80 percent. The proportion has shifted only minimally.

The lower mid-range has grown a little and now has a market share of 23.8 percent. Driven in part by 10.315 registrations of the VW ID.3, which pushed this vehicle segment a bit. The near-executive segment did not benefit from a strong final quarter spurt in October 2020, which means that its share of the overall market fell to 12.810 percent. As we remember, for a long time the only model in this segment was the Model 3, which usually saw a surge in registrations towards the end of the quarter. As of June 2020, this is no longer the case as the Polestar 2 has also been included in the near-executive segment when considering. Tesla controls 56 with the Model 3 until the end of October.102 units at; Polestar 5.302 units.

Below we’ve looked at the pure electric vehicles in their respective segments to allow for a comparison. Period January – October 2020:

  • Basic – 10.10 percent
  • Small cars – 22.80 percent
  • Lower middle class – 23.80 percent
  • Near Executive – 12.80 percent
  • SUV/Crossover – 26.0 percent
  • Luxury class – 2.10 percent
  • Commercial vehicle class / minibus – 0.60 percent
  • Other – 1.80 percent

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2 thoughts on “Electric SUVs consolidate position in the European electric car market”

  1. Thanks for the excerpt from the report.
    The market share per brand. Group would also be interesting. You used to publish them as well.

    Reply

  2. The madness continues..

    You can see that BEVs are not necessarily bought for ecological reasons. With today’s electricity mix, especially in winter with mostly 400-450 g CO2/kWh, the electric SUVs with 26 kWh/100km consumption on the motorway also only achieve 100-115g CO2/km. Good BEV sedans with their low air resistance achieve 70-85g CO2/km with this electricity mix.

    When it comes to the German electricity mix and electricity costs, efficiency is very important and SUVs per se cannot be good at it.
    Reply

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