Audi is known to be active in China and sells a first, pure electric car with the Audi E-Tron there. But you have to realize that this doesn’t necessarily mean you can beat the competition. This may be related to the fact that it is an electric car based on a combustion engine. Which leads to many cuts. And yet a manager from SAIC-Audi is confident that interest in electric cars from Audi’s portfolio is growing.
By 2025, the market share of electric vehicles in the luxury automobile market in China will reach 40 percent, and by 2030 it will surpass 70 percent, said Jia Mingdi, general manager of SAIC Audi’s marketing business, in an interview with yicai.com. Werner Eichhorn, President of Audi China, also indicated in an interview that the market for high-end luxury cars in China will exceed five million units annually in 2030. It would then also be the case that the proportion of vehicles with alternative drives would exceed 40 percent. This means that according to Audi executives, sales of EVs in China’s full-size luxury car market could reach 2 million units by 2030.
But in order for Audi to have a say in this paragraph, a few things have to change. “Existing luxury brand electric models, including the Audi e-tron, are simply based on modifications of gasoline cars, and their performance in terms of smart driving and connectivity is far inferior to that of Chinese brands,” the report quotes an industry analyst as adding that this is a The main reason for the current poor performance of foreign luxury brand EVs in the Chinese market is.
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I’m starting to wonder why combustion engines are still being manufactured at all. The stock is huge, the used market is correspondingly saturated. So if you absolutely want to drive 500 km without interruption with a caravan at 150 km/h, you can buy a used combustion engine. Only electric vehicles would be new to the market.
If you look at the registration figures in Germany over the last few months, you can see that in the upper class it is already 40%. Because it is precisely there that electric mobility does not cost any extra and the people are so solvent that they can quickly decide in favor of an electric car.