SustainAility: DS wants to be noble – and still sustainable

SustainAility: DS wants to be noble - and still sustainable-wants

The French carmaker DS Automobile wants to achieve sustainability without compromise on the quality. Just in time for the “Day of Earth” 2021, the companies belonging to the Stellantis Group published further details of his program “SustainAlobity” – a word creation from sustainability (sustainability) and noble materials (Nobility). On the day of the earth is aimed every year on 22. April The focus on the responsible use of the environment. The DS 4 serves as a pattern example of this idea, it says in a message.

The compact model built in Russelsheim is about 30 percent of “green” materials. The approximately 50 components made of recyclable plastics such as trim parts and insulation all together made around 28 kilos. One of the environmentally friendly innovations is the lower part of the dashboard, which consists of a fifth of hemp fibers. In carpeting rubber fibers would be recycled. In total, 95 percent of the materials could be recycled and 85 percent recycled.

Since the tradition of 2015, the premium manufacturer is available for the integration of Pariser Haute Couture and French craftsmanship in the car. Since this time, however, the minimization of CO2 emissions is also being worked on. According to own information, DS Automobiles is the Multiy Energy Manufacturer of Europe with the least CO2 emissions. Much of the materials used in the vehicles is reusable and recyclable.

As more part of the sustainability program, DS leads the commitment to formula E and cooperations around the topic of sustainability. Thus, as part of the Paris Fashion Week, a CO2-absorbent collection has been presented in cooperation with researchers and fashion designers – the “DS Conscious Collection”.

The concept vehicle DS Aero Sport Lounge is also inspired by the idea of sustainability, it continues in the message. In the interior there is a almost forgotten craftsmanship from the 17. Century used in which straw is cut, smoothed and elaborately processed. According to DS automobiles, the prototype has a 380 hp electric drive developed in Formula E. The 110 kWh battery should enable a range of more than 650 kilometers.

Source DS Automobiles – Press Release of 22. April 2021

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1 thought on “SustainAility: DS wants to be noble – and still sustainable”

  1. With how much Euros, Stellantis compensates for the annual losses of DS?
    The poor dealer and maintenance network scares me to buy a DS.


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