Volkswagen goes the next big step on the way to the software-oriented mobility provider: From this summer, the brand of a current message will regularly include software updates “over-the-air” in the models of its ID. Family play out. The prelude forms the ID.3: The latest software version “ID.Software2.3 “Will be delivered by mobile data transfer in July 2021 to customers of the so-called” First Movers Club “.
The update contains customizations and improvements for operation, performance and comfort. Updates for all ID.3 and ID.4 and ID.4 GTX customers will succazively follow. In the future, Volkswagen becomes the software of its ID. Vehicles bring up to date every twelve weeks.
The first update for the purely electrical ID. Models offer numerous functional improvements: this includes, among other things, advanced functionalities of the ID. Light, optimized environmental detection and dynamic high-voltage regulation, improved usability and design adjustments of the infotainment system as well as performance and stability improvements.
The software updates are accessed via mobile data transfer directly to the central high-performance calculator (in Car Application Server, short ICAS) of the ID. Models. These take over functions on the basis of the MEB platform functions, which were distributed for previous vehicle generations to a variety of control units. The new electronics architecture is not only more powerful and intelligent, but also simplifies the exchange of data and functions between the systems in the vehicle. This can be achieved and updated via the over-the-air updates up to 35 control units.
Customers with ID. Digital always in the center
“Vehicles that always have the latest software on board and ensure an excellent digital customer experience are of enormous importance for the future success of the Volkswagen brand,” says Thomas Ulbrich, development board of the Volkswagen brand. “We have therefore for the continuous updating of the software in the vehicle specifically the agile project unit ID. Digital. Thus we are able to quickly collect customer feedback and react flexibly to customer needs. The id. Models remain up-to-date after delivery and the value retention of the customer vehicles improves.”
Drive spring for the digitization of the brand is the tight-toothed cooperation between ID. Digital and Cariad, the car software organization of the Volkswagen Group. This interaction ensures great software know-how. Thus, the brand benefits from the power of the Group and at the same time uses the speed of the agile software company Cariad. “Over-the-air updates are a central functionality of the digital, networked car,” says Cariad CEO Dirk Hilgenberg. “You will become normal for customers – such as downloading the latest operating system or apps at the smartphone.”
Business model 2.0: The future of mobility
With over-the-air updates of the software, the Volkswagen brand also creates the prerequisites for new business models – as invested in the Accelerate Strategy. In the future, customers have no longer decide when buying a vehicle which functionalities should have their car – and which configuration is beneficial to the highest possible resale value. Because: The hardware will be largely unified. Additional features and innovative technologies can be subsequently accessed via software update, even for a short time: driver assistance systems can z.B. only booked for the duration of longer vacation trips.
The Volkswagen Group is based on his after sales business on the coming challenges of digitization and electromobility. The increasing proportion of…
The German car manufacturer Volkswagen drives his electric car offensive in 2021 ahead. Soon the brand starts with the delivery of the ID.4, his first…
The Volkswagen Group is currently launching one of the largest electric offensives in the automotive industry. Ralf Brandstatter, Chief Operating Officer…
Volkswagen is ahead of digitizing sales and establishing new business models: At the beginning of September, the Volkswagen Carabo started in Germany….
The smartphone is everyday life – at the car, the exception: but now the VW models can ID.3 and ID.4 Receive technical updates via W-LAN or via the…
The car manufacturer Volkswagen wants to move faster during the transformation to the software-oriented mobility provider faster. With its Accelerate…
When selling the new ID.3, Volkswagen is hoping for positive effects from new leasing models: “80 percent of the Volkswagen Group’s electric vehicles are…
Michael Jost, chief strategist of the Volkswagen brand since 2015, spoke in an interview with the Berliner Tagesspiegel about saying goodbye to the…
In the Volkswagen Group, there is now a dispute over the future production sites of new electric models. This reports the automotive week. Especially…
Because the Volkswagen e-Golf is selling so well, VW will set up an additional shift at the production site in the Transparent Factory in Dresden due to…