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- mining up to 7.000 positions in administration / development of around 2.000 jobs in technical development
- E-offensive picks up speed in key year 2019
- Outlook 2019: Aim for profitable growth
At the annual press conference, Volkswagen indicated that 2019 would be a key year for the brand. Overall, investments in future topics will be increased to 19 billion euros by 2023. That is 8 billion euros more than originally planned for the period 2019-2023. The electric offensive started with a bang.
“We will again significantly increase our pace of transformation in order to make Volkswagen fit for the electric and digital age. Volkswagen should become more efficient, more agile and, especially in administration, more attractive and modern as an employer. There have already been initial constructive discussions with the works council on the implementation of the planned digitization roadmap in administration.“ – Ralf Brandstatter, Chief Operating Officer of the Volkswagen brand
The aim is to make the investments from our own resources and to cushion additional requirements such as the increasing costs for the stricter CO2 and exhaust gas regulations. To this end, the goal has been set to strive for a sustainable improvement in earnings of 5.9 billion euros per year from 2023.
Material costs and the variety of variants in the company’s own portfolio are to be reduced for this purpose. Furthermore, productivity in the plants is to increase by five percent per year. In addition, there should be increases in earnings and margins in sales.
“The measures from the earnings improvement program will enable our brand to achieve a competitive return level of six percent in 2022. This improvement is the basis for financing the necessary advance payments for our transformation and for living up to our strategic claim in the electric age.-Dr. Arno Antlitz, VW CFO
mining up to 7.000 positions in administration / development of around 2.000 jobs in technical development
It is also planned to reduce material overheads and personnel requirements in administration by 15 percent each. The company expects that by 2023, automating routine work will save around 5.000 to 7.000 jobs will be lost. This can be compensated for by not filling positions again when employees retire due to age. The potential of the next three birth cohorts alone for partial retirement is around 11.000 employees. A conversion along the demographic curve is therefore possible.
The digital transformation should support this. The implementation of a digitization roadmap aims to prepare the workforce for the digital world of work. Volkswagen will spend 4.6 billion. Investing in IT systems to digitize administrative processes.
However, not only jobs are to be lost, in the area of technical development, where software and electronic architecture are concerned, around 2.000 new jobs will be created. The following applies to all measures: At Volkswagen there is job security until at least 2025.
E-offensive picks up speed in key year 2019
Volkswagen wants to produce more than 10 million MEB-based electric cars in the next ten years. The ID., to be presented at the IAA. Already at the beginning of May, interested customers should have a launch edition of the ID. can pre-order. Jurgen Stackmann, Sales Director at VW, says: “If I see our dealers’ interest in the ID.-family, I think it’s possible that the launch edition will be sold out before the ID. unveil in September.”
The newly created platform aims to achieve an unprecedented price-performance ratio, which will result in the e-car turning from a niche product into a bestseller. With the opening of the platform for the competition, this idea is consistently further developed.
Outlook 2019: Aim for profitable growth
In the current financial year, the brand is aiming for an operating margin of four to five percent. In terms of sales, further growth of up to five percent is expected despite the gloomier economic prospects in important sales markets. Deliveries for the brand are expected to be of a similar magnitude to last year, with positive momentum increasing as the year progresses.
In addition, a fundamentally revised VW logo and new names for the company’s 2019 e-models are in the starting blocks to visually emphasize the transformation of the brand.
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